BBA in Marketing

Where Creativity Meets Strategy.
Ignite Brands, Ignite Your Future.

College of Professions
Chan Shun Hall
4185 E. Campus Circle Dr.
(269) 471-3632

Why a BBA in Marketing

Unleash the Potential of Your Future with our BBA in Marketing – Your Pathway to Triumph!

Are you ready to embark on an extraordinary journey that will revolutionize your career? Look no further! Our prestigious BBA in Marketing is here to unlock the doors to your ultimate success. This transformational program is meticulously crafted to empower you with the knowledge, skills, and insights needed to conquer the dynamic world of marketing!

Stop hesitating and seize the moment. Your future is calling, and our BBA in Marketing is the answer. Elevate your career to new heights, break barriers, and emerge as a trailblazer in the world of marketing!

Enroll in our BBA in Marketing today, and let us be the catalyst that propels you towards an awe-inspiring, limitless future of triumph and success. Unleash your potential with us – the gateway to an extraordinary tomorrow!

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Ready to take charge of your future and unlock boundless opportunities? The School of Business Administration has got you covered! Whether you're a budding entrepreneur, a marketing maven, or a finance fanatic, our cutting-edge programs will equip you with the skills to succeed in today's dynamic world.

Curious to learn more? Get the inside scoop on our exciting courses, esteemed faculty, and incredible resources. Don't miss this chance to pave the way to a rewarding career. Click below and let the journey to success begin! "Want more info" - because your future starts now!

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School of Business Administration
(269) 471-3632
203 Chan Shun Hall


Introducing the Loma Linda's Management Residency – a fantastic 2-year journey tailored for recent college graduates (graduated within the last calendar year) with dreams of embarking on a rewarding career in health care or academic administration.  The Summer Business Internship is perfect for juniors and seniors eager to explore potential careers in healthcare or academic administration.

Ignite your future in the world of trends and marketing! Uncover endless possibilities with a BBA in Marketing. Find out more on what you can do right out of school with a marketing from Zippia.comalumni page, or at studysba.

Stay ahead of the curve with the latest updates on curriculum, degrees, and program changes. Don't miss out on this opportunity to shape your future. Click here to discover what lies ahead!

Unleash your potential in the dynamic world of accounting with a BBA degree. Gain invaluable knowledge, sharpen your analytical skills, and open doors to endless opportunities. Enroll now and soar to new heights!

Be sure to keep an eagle eye on the School of Business Administration calendar, lest you miss out on the incredible events that await you!  Here you will find job fair schedules, industry talks, and SBA fun activities.


Prepare to be amazed by the wealth of information and cutting-edge updates waiting for you at! This incredible website is your one-stop destination for all the latest news, insights, and developments in the world of the School of Business Administration and the world of business and technology. Whether you're a student, faculty member, or simply an avid follower of business education, is here to provide you with a mind-blowing array of resources.

What can you do with a BBA in Marketing?

With a BBA in Marketing, you open the doors to a world of exciting and diverse career opportunities. This versatile degree equips you with a wide range of skills that are highly sought after by employers in various industries. Here are some of the fantastic career paths you can pursue with a BBA in Marketing:

Marketing Manager: As a marketing manager, you will be responsible for developing and implementing marketing strategies to promote products or services. You'll oversee marketing campaigns, conduct market research, and collaborate with teams to achieve business objectives.

Brand Manager: Brand managers focus on building and maintaining a strong brand image for products or companies. You'll strategize brand positioning, develop marketing campaigns, and monitor brand performance to ensure consistency and resonance with the target audience.

Digital Marketing Specialist: In this role, you'll leverage online platforms and channels to execute digital marketing campaigns. This includes social media marketing, search engine optimization (SEO), content marketing, email marketing, and more, to drive brand awareness and customer engagement.

Market Research Analyst: Market research analysts gather and analyze data to identify market trends, consumer preferences, and competitive landscapes. This information helps companies make informed business decisions and tailor their marketing strategies effectively.

Advertising Account Executive: As an account executive, you'll act as a liaison between advertising agencies and clients. You'll collaborate on creative campaigns, manage budgets, and ensure the successful execution of marketing initiatives.


Sales Manager: With a marketing background, you can transition into a sales management role. Here, you'll lead sales teams, develop sales strategies, and work to achieve sales targets by aligning marketing efforts with the sales process.

Product Manager: Product managers are responsible for the development and marketing of specific products or product lines. They conduct market research, identify customer needs, and work closely with various departments to ensure successful product launches.

Public Relations (PR) Specialist: PR specialists manage an organization's public image and reputation. They handle media relations, press releases, events, and other communication strategies to create a positive public perception of the brand.

Market Analyst: Market analysts focus on studying industry trends, consumer behavior, and competitive landscapes to provide valuable insights that drive marketing and business decisions.

Entrepreneurship: Armed with marketing expertise, you can start your own business venture. Your understanding of consumer behavior and market dynamics will help you create and market products/services that cater to specific target audiences.

Remember, the field of marketing is continuously evolving, and with a BBA in Marketing, you'll have a strong foundation to adapt and grow within this dynamic industry. The possibilities are vast, and the skills you acquire will be valuable across a broad spectrum of sectors and career paths.

Ready to access your personalized 4-year study plans? Unlock your path to academic success by downloading your study plans today! Don't miss out on this valuable resource to help you stay organized and achieve your goals. Click below to get started and embark on your journey towards a bright future!

Yo, fellow Andrews University peeps! Want to stay in the loop and be the ultimate campus connoisseur? Check out what's popping at Andrews University and never miss out on the epic campus events that'll make you feel like you've conquered college life like a true boss!

Hey there, aspiring business moguls! Get your dose of awesomeness at, your one-stop shop for all the juiciest School of Business Administration news, mind-blowing articles, and don't forget to rock our swag like a true boss!

The School of Business at Andrews University has received specialized accreditation for its business programs through the International Accreditation Council for Business Education (IACBE) located at International Accreditation Council for Business Education 11960 Quivira Road, Suite 300, Overland Park, KS 66213